Ok so 5 years back...where were we with our media consumption habits ?
Business to business media
Sunday, March 18, 2012
The title is kinda self explanatory right ? Pretty much anything significant that one would have managed to achieve in life would have come at a tremendous amount of investment of time, effort, money, resources, relationships, personal costs etc.... An entrepreneur i happen to know quite closely is running a startup for the past 13 years (how could it be a startup when its 13 years old ?, well thats another story).... Over the past 13 years, he has literally given up everything, relationships, youth, wealth, opportunities and pretty much his own beliefs and what not in a faustian proposition to sustain his venture. The moral right or wrong of this is something very easy to judge and give a green/red signal..but thats not the point im getting at.... I guess at the end of the day, if it has to work..its up to you to make it work... Ofcourse, you can blame your circumstances, birth, parents, partners, status, social mobility and everything else under the sun... but at the end of the day if it has to work..its up to you. Think of the biggest achievement of your life.... did any of these factors matter..or did you just shut up and got the job done ?